Arket opens store in Seoul

Nordic lifestyle brand Arket has opened a new flagship store in Seoul on April 9. Located in a six-floor building at Garosugil 30, in the vibrant shopping and cultural district of Gangnam, the new 004023-940 store is Arket’s second physical destination in Korea.   Based in Stockholm, Arket is a lifestyle destination with carefully made fashion and interior essentials for women, men, children, as well as a New Nordic vegetarian café. The collections are sustainability focused, designed to be used for a long time, leaving a lighter footprint and minimal ecological impact.   The new Seoul flagship store will offer a wide selection of products for women, men and the home, representing a unique expression of the modern-day market. On the ground and first floor, Arket café serves a vegetarian menu of hot and cold beverages, pastries and snacks. Seasonal ingredients and traditional Scandinavian flavors are mixed with influences from around the world.   “The Korean market is very important to us, and we already have an amazing and dedicated digital following,” said Pernilla Wohlfahrt, Arket managing director, in a statement. “We’re so happy to announce the opening of our Korean flagship store, offering our customers a complete Arket experience of fashion, interior and food in this fantastic space at Garosugil Street.”

photo: courtesy of Karla Otto