Articles by Jaime Martinez
Pierpaolo and the 'humanity' of Balenciaga
Madrid – A focal point of the recent Paris Fashion Week, Spanish heritage house Balenciaga closed Saturday’s schedule with its AW26 menswear and womenswear showcase. The collections leaned heavily into the Renaissance and Baroque influences that once guided the brand's founder, Cristóbal Balenciaga. Presented on 7 March, the show marked...
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Loewe AW26/27: McCollough and Hernandez define a new era of 'creative play' in Paris
Madrid – As one of the most anticipated events of the latest edition of Paris Fashion Week, the presentation of Loewe's new collection for the autumn/winter 2026/2027 season took place on the outskirts of the French capital this Friday, March 6. It was a co-ed presentation, from which its new creative directors, Jack McCollough and Lazaro...
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Zalando's Eloisa Siclari: “We play in a different league to the Asian platforms”
Madrid – On March 12, Zalando will present its 2025 annual results and its outlook for the new 2026 financial year. Ahead of this announcement, FashionUnited interviewed Eloisa Siclari, Zalando's general manager for the entire Southern Europe region, discussing the online fashion giant's performance over the past year and its plans for evolution...
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Abraham Ortuño appointed new global creative director of Camper
Madrid – Majorcan footwear icon Camper has named Paris-based, Alicante-born designer Abraham Ortuño as its new Global Creative Director. Ortuño, the founder of independent label Abra, will debut his first collections for the Autumn/Winter 2027/28 season in early 2027. The appointment marks a strategic pivot for the group. Following the departure...
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European fashion stocks decline amidst Middle East conflict
Madrid – Major European fashion companies are holding their breath, waiting to see how markets and their shares will evolve following the outbreak of the new military conflict between the US and Israel against Iran. The war has unleashed instability in the Persian Gulf region. This has been fraught with uncertainty since last Saturday, which...
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Value chains in jeopardy over Iran: Maersk diverts its vessels to the Cape of Good Hope
Madrid – Tensions are returning to global value chains following the military conflict that erupted this Saturday, February 28, in the Middle East. This follows coordinated attacks against Iran by the Israeli and US armies. The ayatollahs' regime has already responded to these hostilities, announcing an unpredictable escalation of the conflict....
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Inditex enters Iraq amid surging regional tensions
Madrid – Fate has seen the culmination of a major strategic goal for Spanish fashion giant Inditex coincide with one of the most volatile periods of instability in the Middle East. Despite the outbreak of military conflict between Iran and a coalition of the US and Israel, Inditex has officially entered Iraq—its 98th physical and 215th online...
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Zalando extends its resale model to kidswear
Madrid – Zalando, a leading European online platform for fashion, beauty and lifestyle, has announced the expansion of its second-hand category to include kidswear. This move strengthens the company's position in the increasingly strategic niche segment of textile revaluation and second-hand resale. Its customer community can now access a wide...
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Puig surpasses 5 billion euros in turnover and boosts profits by 13 percent
Madrid – Following the update from FashionUnited earlier this week, the Spanish fashion and beauty multinational Puig Group presented its annual results for the 2025 financial year on Wednesday. This marks the first time the company has done so before the start of a trading session since its stock market debut. The fiscal year ended on December...
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Loewe unveils first campaign under new creative direction
Madrid – The new post-Jonathan Anderson Loewe continues to take shape with the presentation of the first campaign developed for the Spanish house by the American creative duo, Jack McCollough and Lazaro Hernandez. Appointed as the brand's new creative directors last March 2025, they are now unveiling the codes intended to evolve the brand during...
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