Articles by Vivian Hendriksz
Working as an editor and journalist since 2011, Vivian Hendriksz first began her career at FashionUnited in 2013 as a full-time editor. After graduating with a BA Hons in English Literature and Writing in Leeds, she worked for several local news and expat publications next to FashionUnited before striking out on her own as a freelance writer in 2019. Covering the intersections of fashion, lifestyle, and travel, she has a keen interest in all things sustainable, the business side of fashion, and current trends and cultural affairs. Rejoining the team at FashionUnited in late 2023 as a freelancer, she focuses on aspects such as independent retail, CEO interviews, global expansion, and sustainability.
The unexpected challenge sneaker design students face today: "They need to know so much"
When Wilson Smith III, former Design Director at Nike Footwear, left the sportswear giant in January 2025 after an impressive 41-year tenure, he was struck with an immediate and unexpected realization: "How do I present myself or connect myself to the world now?" During his four-decade career at Nike, the company's PR and communications team had...
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Wilson Smith & Tate Kuerbis, and the rise of sneakers as cultural currency
Close your eyes and try to picture this scene. It’s 1986, at Nike head office in Washington County, Oregon and architect Wilson Smith III, who has been working with Nike as a showroom, store and corporate office designer has just been asked if he can come to the back room for a talk. “I went in expecting the worst,” he recalls to FashionUnited...
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How emerging sustainable fashion brands are winning over consumers
Navigating the fashion landscape seems to have never been more challenging - especially for smaller, emerging, and upcoming designers. Characterized by ongoing economic uncertainty, the increasing use of digital tools like AI, a changing retail experience, and never-ending shifts in consumer behavior, there is one red string connecting it all: a...
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Ffface.me launches debut AR Mirror platform for brands and retailers, Loook.ai
Innovation agency Ffface.me has launched a new company, loook.ai, an augmented reality mirror platform for brands and retailers. The new platform allows for the integration of multiple AR and AI engines, which enables customers to launch their own AR mirror activations within hours. “Today's retail communication is far less effective than it was...
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Los Angeles Apparel opens debut flagship store in SoHo, New York City
Los Angeles Apparel, the apparel manufacturer and retailer from American Apparel founder and ex CEO Dov Charney, has opened its first flagship store in New York City. KPG Funds, the New York-based owner and developer of office buildings, has announced that the LA-based fashion manufacturer signed a new lease agreement for its debut New York City...
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Mango receives recognition among 'World's Best Companies 2025' by Time Magazine
Spanish fast fashion retailer Mango has been recognized as one of the “best companies in the world” for a second year running by Time Magazine. The global ranking from the publication, now in its third year, is based on an assessment conducted by Time Magazine and Statista, and includes a comprehensive analysis methodology that examines...
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Maison de Sabré launches debut signature handbag The Palais in Bloomingdale's
Australian luxury leather goods and accessories brand Maison de Sabré has debuted a new signature handbag, the Palais, which has launched at the brand's online store and exclusively in-store in Bloomingdale’s. Making its debut as New York Fashion Week kicks off, the Palais is said to have been “eight years in the making,” and is the brand’s most...
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5 ways luxury resale is reshaping the fashion landscape
As the global luxury market faces a cool-down in 2025 amidst ongoing geopolitical and economic turbulence, the luxury resale market continues to undergo rapid growth. Driven by a healthy appetite for timeless brands, the 2025 Resale Report from The RealReal, the largest online marketplace for authenticated resale luxury goods, maps the new...
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eBay expands Authenticity Guarantee to cover apparel
eBay has expanded its Authenticity Guarantee to cover apparel in the United Kingdom, ensuring its authentication service covers entire looks from head to toe. The online marketplace’s expanded authentication service for luxury watches, handbags, sneakers, and jewelry represents a major step in eBay’s efforts to establish greater trust in the...
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How Botika is transforming brand content creation with AI-powered fashion photography
Doubling your customer base is a common goal that most fashion startups share. But doubling your customer base within the span of a month? That's a different story, one that Botika AI, a generative AI fashion company specializing in the creation of content and product photos using AI models, found itself in last December. A perhaps enviable, but...
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