Browzwear 3D technology ups presence in top fashion schools
Using 3D solutions to design and merchandise collections was uncommon only a few years ago, but the speed at which digital transformation is occurring within fashion brands, largely due to the disruption of COVID, has prompted fashion programs across the globe to double down in their investment in learning tools to prepare their students for this reality. A leader in technology for the apparel industry is Browzwear, founded in 1999, which integrates 3D across the entire product lifecycle, from concept to commerce. Globally, 350 organizations from Columbia Sportswear and PVH to VF Corporation leverage Browzwear’s open platform to streamline processes so they can sell more while manufacturing less. No more paper sketches, paper patterns, nor hand-sewn samples. Instead, the technology accelerates collection development, fits graded garments to any body model with accurate material replication, and its Tech Pack feature delivers everything needed to produce physical garments to match perfectly to their digital twin.
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