CommentSold receives investment from Permira

CommentSold, a cloud-based SaaS platform that enables live and social selling across multiple shopping platforms and channels, including social media networks, merchants’ own websites and their CommentSold-powered branded mobiles app, has received an investment from Permira. Permira is a global private equity firm which scales tech-enabled businesses. CommentSold will use the investment to accelerate it next phase of business growth. CEO Brandon Kruse, who has spearheaded CommentSold’s expansion over the past four years, will continue to lead the company along with the existing management team. ZMC, a prior investor, will exit the company.