Nayrouz Olarte announces the launch of a new trade organization, the International Fashion Federation

Entrepreneur Nayrouz Olarte, founder of the HER Foundation and former president of the board of Orlando International Fashion Week, has announced the launch of the International Fashion Federation (IFF). A new global trade organization, IFF aims to unite the globe’s leading stakeholders in fashion, tourism, and hospitality to leverage fashion's influence to promote the appeal of cities that are not currently viewed as the main fashion capitals.