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Fashion

Reassessing the product range

As consumers consider their product choices much more carefully, they will ultimately be consuming less. Current excessive volumes are no longer sustainable and there will be a huge reduction in the overall number of products offered in the future. Therefore, careful range planning and execution will become key to the success of a range and...

29 May 2020

Fashion

Paris Haute Couture Week to go digital in July

The Fédération de la Haute Couture et de la Mode, the body responsible for the fashion shows in Paris, has announced it will launch an online AW20/21 Haute Couture event from 6 to 8 July. It comes after the federation announced in March that it had cancelled its July Haute Couture Week as well as its Paris menswear season in June. “This event...

29 May 2020

Fashion

Mango launches range of reusable face mask

Mango has announced that its newest collection will include a range of face masks for men, women and children. The Spanish fashion brand has created the face masks in compliance with the Spanish Association for Standardization’s requirements for materials, design and manufacturing. Conforming to these standards “guarantees filtration in excess...

29 May 2020

Fashion

Adidas and Allbirds partner to develop low-carbon impact athletic shoe

Adidas and sustainable shoe brand Allbirds have announced their collaborative effort to create a sports performance shoe with the “lowest carbon footprint ever recorded”. According to a Quantis International study from 2018, the footwear industry annually emits 700 million metric tons of carbon dioxide. Not only do the two companies want to...

28 May 2020

Fashion

Copenhagen Fashion Week amends August dates

Copenhagen Fashion Week has confirmed that its August showcase to highlight Scandinavian designers will go ahead, just on slight different days, after what it calls “a close collaboration” with trade fairs CIFF and Revolver, and the industry organisations Dansk Fashion and Textile (DM&T) and Wear. The spring/summer 2021 event will now take place...

28 May 2020

Fashion

080 Barcelona to hold digital format in September

Spanish fashion event 080 Barcelona has confirmed that its next edition will take place as a digital format. The 26th edition of the Catalan fashion week, which was to be held in late June, has been postponed to September and will run from the 14 to 17, following moves from other fashion weeks including London and Barcelona. The event promoted...

28 May 2020

Fashion

Tommy Hilfiger takes 'see now, buy now' strategy to end consumer

Tommy Hilfiger is continuing its ‘see now, buy now’ selling strategy, livestreaming its latest collection edit online. The PVH-owned brand unveiled its proposal for Summer 2020 on its website via a 30-minute broadcast, which will remain accessible for a further two weeks. The video shows the brand’s Tommy Hilfiger, Tommy Jeans and Tommy Sport...

27 May 2020

Fashion

Reference Festival Berlin presents first-ever Animal Crossing fashion show

As people around the world were stuck at home during lockdown, they took up gaming to cure their boredom. But instead of shooter or sports games, a different type of game has caught the interest of many: Nintendo’s Animal Crossing. The video game is currently experiencing its nostalgia-driven comeback, since its initial debut launch almost 20...

27 May 2020

Fashion

Sofia Vergara launches eyewear collection

Actress Sofia Vergara is partnering with eyewear brand Foster Grant to launch an affordable eyewear collection online, which will also support the Specs for Specs charity initiative. The collaborative collection includes 24 styles across the reading glasses, sunglasses and SunReaders categories, featuring blue light coating lens, hidden...

27 May 2020

Fashion

Global Fashion Group launches 100 percent recycled packaging

International e-commerce group, Global Fashion Group, has launched 100 percent recycled “delivery satchels” for its Australian multibrand e-tailer, The Iconic. The new packaging is made from 100 percent recycled plastic and feature’s Iconic’s updated white aesthetic. The new delivery satchels has been certified under the GECA’s (Good...

27 May 2020

Fashion

Coty to launch Kylie Skin in Europe

Coty Inc. has confirmed that it is launching Kylie Skin in Europe at specialist beauty retailer Douglas Group. The Germany-based company will debut Kylie Skin in 2,000 stores in 25 countries across Europe, explained Coty in a statement. The launch coincides with Kylie Skin’s first anniversary, the beauty range launched in the US in May 2019 and...

27 May 2020

Fashion INTERVIEW

Kent State’s plan to ensure graduate portfolios seen by industry

For the past six years, Kent State University’s School of Fashion has invited a selection of its graduates to present their work to alumni and industry leaders in a special portfolio showcase held at the school’s NYC Studio. Each spring, a jury made up of industry alumni visits the school to review the portfolios of the senior design class and...

26 May 2020