Latest articles in Fashion

Loewe and Jacob & Co. elevate wearable tech to High Fashion

The merger of fashion and technology has been a bumpy ride. The fashion industry has often approached it with the question: “What can tech do for us?” The answers have not always been inspiring. Jackets with built-in heating panels, compression wear with biometric sensors, or LED-lit outerwear may be useful in theory, but have rarely translated...

Fashion

Patrick McDowell unveils new brand identity ahead of London show

Patrick McDowell has unveiled a new brand identity designed to reflect the evolution of the London-based designer’s namesake brand, positioning it “for continued growth and creative exploration”. The refreshed wordmark was developed in collaboration with creative consultancy Duncan Fenech, which drew inspiration from the last Queen of France,...

Fashion

Venice Film Festival: A preview of autumn fashion trends

Venice - Julia Roberts in a Versace gown and Alba Rohrwacher in a Victorian-inspired Dior dress. The red carpet at the 82nd Venice Film Festival offered a glimpse into the autumn fashion season, marked by the arrival of new creative directors. For her first time at the Lido, the "Pretty Woman" star delighted photographers in a long, navy blue...

Fashion

Primark unveils first-ever fully integrated UK brand campaign

Primark is aiming to signal a new era of growth for the value retailer by building new connections with its customers through its first-ever fully integrated UK brand campaign, including its debut UK TV spot. The campaign is centred around Primark’s quality, fit and affordability of its denim range for autumn/winter 2025, which features 10 hero...

Fashion

Maison Margiela's 'Line 2' debuts with art installation in Hannam

Belgian fashion house Maison Margiela launches ‘Line 2’. The brand adds a new line that “anchors the exchange between fashion and culture”, according to the press release. Specifically, the line will be a platform for “creative collaborations”. The number two has been chosen for the idea of “merging two minds to create a new result”. The first...

Fashion|Interview

Janet Mandell expands luxury rental model with consignment service and AI try-on

In a rental market dominated by convenience and price, Janet Mandell has carved out a niche: a couture-level service paired with a circular fashion ethos. From her showrooms in New York, Los Angeles and Chicago, Mandell has built a business that not only provides access to over 6,000 designer pieces, but also strives to care for clients as...

Fashion

Vetements takes trademark fight to US Supreme Court

French fashion brand Vetements has turned to the US Supreme Court with a request to review a trademark case. The company is challenging a decision by a lower court that rejected its trademark application for the name ‘Vetements’. At the crux of the issue is the question of whether the brand name, which means ‘clothing’ in French, can be...

Fashion

Marks & Spencer zones in on menswear with dedicated social media channel

British department store Marks & Spencer is hoping to further tap into the menswear market through the launch of an Instagram channel dedicated to the category. According to a Kantar study cited by the retailer, it already holds a 10.4 percent market share, and is thus “doubling down on its ambition to broaden customer appeal” by targeting new...

Fashion

Kiabi enriches its brand ecosystem with Kitchoun

French company Kiabi continues its diversification strategy and announces the launch of a new brand, Kitchoun. The children's footwear label allows the fashion retailer to expand its own-brand ecosystem. Kitchoun's slippers, first-steps shoes and technical socks are designed for babies and children aged zero to three. The range complements...

Fashion

Nigerian designer pushes 'Afro-lux' onto the global fashion scene

Its modern architecture complemented by latticework inspired by local Yoruba textiles, Alara, west Africa's first fashion and design "concept store", is an imposing sight in Lagos, Nigeria's bustling economic capital. Founder Reni Folawiyo is now 10 years into forging what she calls "Afro-lux", Alara serving as a homebase for designs that "play...

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Fashion

International fashion week calendar: second half 2025

While Paris, Milan, New York and London Fashion Weeks stand as epicentres of fashion, they are not the only ones offering show schedules. Discover the international fashion week calendar for the spring/summer 2026 womenswear collections. • Oslo Runway (Norway) from August 25 to 30, 2025 • New Zealand Fashion Week from August 25 to 30, 2025 •...

Fashion

Why Lacoste is replacing its crocodile with a goat

Lacoste's iconic crocodile has been replaced by a goat. This transformation, however, is only for a capsule collection dedicated to one of its main ambassadors: tennis player Novak Djokovic, sometimes nicknamed the "goat" by fans and the media. Lacoste celebrates Novak Djokovic Lacoste's choice of a goat to replace the crocodile stems from the...