Abercrombie & Fitch news and archive

US court allows deceptive pricing claims against Hollister to proceed

A US district court has denied attempts by Abercrombie & Fitch, operating as Hollister, to compel arbitration in a consumer lawsuit alleging deceptive pricing practices, allowing the case to move forward as a potential class action. The lawsuit, filed with the US District Court of the Southern District of California, centres on claims that...

Retail

Abercrombie & Fitch to open debut Northern Ireland store

Abercrombie & Fitch is set to make its Northern Ireland debut later this year, marking a continued expansion of its UK retail footprint. The brand will open a new store in Belfast’s Victoria Square, bringing its womenswear and menswear collections to the physical market for the first time. The space will reflect Abercrombie & Fitch’s updated...

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Business

Abercrombie & Fitch reports lower profit despite record sales

US apparel group Abercrombie & Fitch Co. set a new sales record in the 2025/26 financial year as expected. Its profit, however, fell short of the previous year's level. The company forecasted a further increase in sales for the current year on Wednesday. Hollister brand remains growth driver In the most recent financial year, which ended on...

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Fashion

Is the NFL Super Bowl evolving into a fashion week?

The National Football League’s annual Super Bowl is no longer just a championship football game; its upcoming showdown between the Seattle Seahawks and the New England Patriots in San Francisco sees the NFL deepening its ties to fashion with a series of fashion shows, designer collaborations, and retail activations. Highlights include American...

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Business

Abercrombie & Fitch projects record sales amid revised 2025 outlook

Abercrombie & Fitch Co. has issued an updated business outlook for the fourth quarter and full fiscal year of 2025, signaling a period of record-breaking performance balanced by evolving trade challenges. Chief executive officer Fran Horowitz reported that the company maintained a strong "on offense" strategy throughout the holiday season,...

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Abercrombie & Fitch achieves record sales in Q3 2025, narrows FY outlook

Abercrombie & Fitch Co. reported strong sales growth in the third quarter of fiscal 2025, driven by the Hollister brand's performance. The company is narrowing its full-year outlook, expecting continued growth and profitability. For the third quarter ended November 1, 2025, net sales reached a record 1.3 billion dollar, a 7 percent increase...

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Abercrombie & Fitch to open new distribution centre in Ohio

US lifestyle retailer Abercrombie & Fitch (A&F) is set to open a new distribution centre in Ohio as part of an expanded partnership with supply chain and logistics firm Bleckmann. Set to open in the summer of 2026 in Columbus, the new facility builds on A&F’s long-term growth strategy, strengthening its fulfillment capabilities in the North...

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Business

Abercrombie & Fitch: Young Hollister clientele ensures record revenue

Abercrombie & Fitch Co. exceeded expectations in the second quarter of the 2025/26 financial year, achieving another record revenue. The US-based apparel provider increased its revenue by 7 percent year-on-year to 1.2 billion dollars. This made the quarter, which ended on August 2, the eleventh consecutive quarter of growth for the company,...

Fashion

Abercrombie & Fitch named NFL fashion partner

US retailer Abercrombie & Fitch has been named as the official fashion partner of the National Football League (NFL). The multi-year agreement will see the brand carry out athlete-led campaigns and offer a series of player-designed apparel to build on its lifestyle assortment. In a release, Abercrombie said it intended to “blur the line between...

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Business

Despite record sales in first quarter, Abercrombie & Fitch lowers profit forecast

The US clothing company Abercrombie & Fitch Co. was able to significantly increase its sales in the first quarter of the 2025/26 financial year, but had to accept a drop in profits. Although the current figures, which the company presented on Wednesday, exceeded expectations, the management lowered its earnings forecasts for the year as a whole....

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Abercrombie and Fitch reports strong Q4, slower growth ahead

Despite apparel retailer Abercrombie & Fitch reporting a strong fourth quarter with net sales growth of 9 percent to 1.58 billion dollars, comparable sales growth of 14 percent, and earnings per share of 3.57 dollars, the company's 2025 outlook signals a deceleration in growth. The company has projected net sales growth of 3 percent to 5...

Retail|In Pictures

In Pictures: A look into Abercrombie & Fitch’s new Oxford Street and Covent Garden stores

Abercrombie & Fitch has unveiled two new stores in London, located in the central shopping destinations of Oxford Street and Covent Garden. The sites house what the brand says are "updated, engaging spaces integrated with omnichannel shopping capabilities”, bringing together both digital and physical features. A new distinct addition to the...