Adanola news and archive

Adanola secures investment from Story3 Capital Partners

British women’s athleisure brand Adanola is looking to drive growth and expansion in the US after receiving a “significant” minority investment from Los Angeles-based private equity firm Story3 Capital Partners. Adanola, founded by Hyrum Cook in 2015, said the new strategic partnership marks an “important milestone” in its ongoing expansion...

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Adanola names former Gymshark executive as CEO

Manchester-based activewear brand Adanola has appointed Niran Chana as its new chief executive officer, effective June 20, 2024. Previously the chief commercial officer at Gymshark, Chana was responsible for global sales, overseeing merchandising, marketing, trading and retail functions. He played a pivotal role in the Gymshark deal with General...