Amsterdam University of Applied Sciences news and archive

Lecturer’s address: ‘The fashion industry needs to reinvent itself', what role can AMFI play in this?

The environmentally polluting fashion industry urgently needs to 'reinvent' itself. That is what José Teunissen, programme director at the Amsterdam Fashion Institute (AMFI), argued in her lecturer's address on Tuesday. How can her own education contribute to making the industry greener? “The Chinese online clothing company Shein burns 1 billion...

Fashion|ANALYSIS

Black Friday: AUAS experts on why we feel the compulsion to consume

The 2023 edition of Black Friday, the day of massive overconsumption, is already behind us, but consumers who held back on Friday still have time to spend an extravagant amount of money by midnight today, a 24-hour-phenomenon known as Cyber Monday. Experts at Amsterdam University of Applied Sciences give advice on how to lose our urge to buy...

Fashion

Researchers from Amsterdam institutions recommend banning fast fashion advertising

Some remarkable advice from Amsterdam: Behavioural scientists from two institutions, the University of Amsterdam (UvA) and the Amsterdam University of Applied Sciences (HvA), are advising the Dutch government to ban advertisements for fast fashion. The advice comes after the Netherlands' climate minister Rob Jetten was asked to investigate what...

People

AMFI director José Teunissen to teach fashion design and identity course

Dutch educator José Teunissen and programme director at Amsterdam Fashion Institute (AMFI), has been named special educator for the fashion programme in fashion design and identity at Amsterdam University of Applied Sciences (HvA for short), as per a press release shared by HvA. In the new course, Teunissen will look at fashion as a cultural...

Fashion

Researchers Amsterdam University of Applied Sciences develop 3D knitted, personalised fisherman's jumper

From village arms to symbolic motifs, the embroidered patterns of traditional Dutch knitted fishermen's jumpers tell stories about the work of fishermen and their origins. Because of these clear references to villages and towns, the jumpers as a clothing phenomenon are strongly anchored in the Dutch clay soil. For this reason, the jumpers,...