Baukjen news and archive

Dutch roots, London elegance: Fashion brand Baukjen on its expansion into the European market

London-based fashion brand Baukjen, co-founded by Baukjen de Swaan Arons and Geoff van Sonsbeeck, is expanding its European presence with a new Dutch webshop. The brand, which holds a B Corp score of 153.6 and received the United Nations Climate Action Award, combines British influences with the founders' Dutch heritage. The brand has now...

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Fashion

House of Baukjen named highest-scoring SME fashion B Corp globally

House of Baukjen, the purpose-driven London-based fashion company featuring womenswear maternity wear brands Baukjen and Isabella Oliver, has been recognised as the highest-scoring fashion small and medium-sized enterprise (SME) B Corp in the world. The British fashion company received a B Corp score of 153.6, which propels the sustainable and...

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Fashion|In Pictures

Baukjen drives sustainability with a new collection filled with “future-focussed” fabrics

London-based sustainable womenswear brand House of Baukjen has launched a new innovative and responsible collection utilising “future-focussed” fabrics designed to have a much lower social and environmental impact than their conventional counterparts. Dubbed ‘Baukjen Lab,’ the new collection explores brand new innovative materials and processes...

Fashion|In Pictures

Baukjen and John Lewis collaborate on an exclusive collection

Sustainably and ethically conscious womenswear brand Baukjen is launching an exclusive Earth Day collection in collaboration with John Lewis. The seven-piece collection features timeless wardrobe classics including dresses, tops, and trousers crafted from planet-friendly materials. The pieces will be available exclusively on the John Lewis...

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Fashion|In Pictures

Baukjen launches capsule collection with Katherine Ormerod

Sustainably conscious online womenswear brand Baukjen has launched a capsule collection with writer and influencer Katherine Ormerod. The 10-piece collection is inspired by Ormerod’s personal style and has been designed to work as “building blocks” to existing wardrobes, with looks that can be mixed and matched or worn as standalone pieces....

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Fashion

Brands celebrate International Women’s Day

International Women’s Day (IWD) is an annual event marked on March 8 that celebrates the achievements of women, while also highlighting the continued struggles for gender equality. Each year, IWD selects a new theme, and for 2022 it is #BreakTheBias recognising how frequently women are negatively impacted by gender bias and is encouraging...

Fashion

House of Baukjen to donate to charities this Black Friday

Sustainable womenswear brand Baukjen and maternity label Isabella Oliver, collectively known as the House of Baukjen, is boycotting Black Friday to donate profits to charity. For the four-day cyber shopping weekend, from November 26 to 29, House of Baukjen will step away from the aggressive discounting of Black Friday to instead donate 100...

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Fashion

House of Baukjen win 2021 UN Global Climate Action Award

Sustainably and ethically conscious online womenswear and maternity brands Baukjen and Isabella Oliver, collectively known as House of Baukjen, have been announced as a winner of a 2021 UN Global Climate Action Award. The annual awards by United Nations Climate Change shine a light on innovative, scalable, and replicable examples of how people...

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Fashion

Womenswear brand Baukjen launches sustainability index

Sustainable and socially conscious womenswear brand Baukjen is launching a Sustainability Index, sharing environmental and social impact scores for each product in its collections to help customers make better-informed purchasing choices. The B Corp certified company wants to offer its customers a higher level of transparency to help them better...

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Business

House of Baukjen named “highest scoring” fashion B Corp in the UK

Sustainable and socially conscious womenswear and maternity wear brands Baukjen and Isabella Oliver, collectively known as the House of Baukjen, have been certified as the “highest scoring” fashion B Corp in the UK and the second highest in Europe, with a rating of “outstanding”. The British fashion company has been recognised by B Corp as an “...

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Fashion

John Lewis adding 50 new fashion and beauty brands

Department store John Lewis is adding 50 new fashion and beauty brands, from start-up independents to high street favourites to cater for what it calls a “shift in dress codes” with shoppers opting for more comfortable, casual attire over more formal styles. Over the past 12 months, lifestyles have changed and with it, what customers want in...

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Fashion

5 brands boycotting Black Friday for good causes

For some brands and retailers, Black Friday is all about slashing prices and offering major discounts, for 2020, several brands are protesting the annual discounting event in favour of charity drives. Black Friday 2020 this year falls on November 27 and, while for some brands it offers an opportunity to capture that much-needed consumer spend to...