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Top 50 luxury brands could lose 35 billion dollars of brand value from Covid-19
The world’s top luxury brands could lose up to 35 billion dollars of brand value cumulatively as a result of the devastating pandemic. The figures are reported in the latest Brand Finance Luxury & Premium 50 2020 report, which shows luxury apparel brands as the most heavily impacted from Covid-19, facing a 20 percent brand value loss. Beyond...
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