Canopy news and archive

Canopy adds eight new fashion partners as industry pressure mounts to protect ancient forests

Environmental non-profit Canopy has expanded its fashion-sector coalition, adding eight companies to its Pack4Good and CanopyStyle initiatives in a move that underscores the industry’s accelerating pivot toward forest-free materials. Marc O’Polo, Victoria’s Secret & Co., Akyn, Mint Velvet, Spell, OUTnABOUT, DÔEN and ICICLE have all signed on to...

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Canopy calls for 15 billion dollar investment into India’s Next Gen material economy

Non-profit Canopy has said that an investment between 13 to 15 billion dollars may be needed in order to help build infrastructure in India to accelerate and support the production of Next Gen fibres. According to the organisation, Canopy believes that the country could play a pivotal role in transforming and innovating the textile industry,...

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Ganni partners with Canopy to source more sustainable packaging

Danish fashion brand Ganni has partnered with non-profit environmental organization Canopy to eliminate sourcing fibers for its textile and paper packaging from ancient and endangered forests. Protecting the planet’s forests is one of the most efficient and effective methods to fight climate change. Yet annually, over 3.4 billion trees are cut...

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Inditex joins Canopy's ‘Pack4Good’ initiative

Fashion retail group Inditex, which owns Zara, Berksha, Pull & Bear, Massimo Dutti, Stradivarius, Oysho, and Zara Home, has joined environmental organisation Canopy’s ‘Pack4Good’ initiative to keep vital forests out of paper packaging. Javier Losada, chief sustainability officer at Inditex, said in a statement: "Inditex has worked hard to keep...

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First Chinese fashion brands join environmental nonprofit Canopy

Commemorating the Lunar New Year (Year of the Dragon) on 10th February 2024, three Chinese fashion brands have joined forces with environmental non-profit Canopy. As the first Chinese brands, multi-brand fashion company Ellassay Group, sports apparel brand Engine Bird and sock company Happywool have partnered with Canopy to keep climate- and...

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Global brands commit to forest-friendly supply chains

Fashion companies including H&M, Inditex, Stella McCartney, and Kering, have announced a collective commitment to purchase over half a million tonnes of low-carbon, low-footprint alternative fibres for fashion textiles and paper packaging. Spearheaded by environmental non-profit Canopy at COP27, each signatory company has committed to purchasing...

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Major fashion brands vow to eliminate endangered forests from their fabrics

Global environmental non-profit Canopy has confirmed 515 of the world’s leading fashion designers and apparel brands are committed to keeping products from vital forests out of their fabric supply chains and sourcing low-carbon production alternatives. The collective commitment comes from a group of industry heavyweights with far reaching...

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CanopyStyle adds new brands to take it to over 400

International environmental organisation Canopy has added more than 400 brands and retailers to its fashion and forest conservation initiative, CanopyStyle that aims to transform the fashion industry’s viscose supply chain. More than 3.2 billion trees are cut down every year, explains Canopy, many from the world’s most vital ecosystems, to make...

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LVMH partners with Canopy on sustainable initiatives

LVMH has announced a new partnership with environmental not-for-profit Canopy as it looks to strengthen its commitment to forest conservation. In a press release, LVMH states that more than 3.2 billion trees are cut down every year to produce paper packaging or to make fabrics like viscose and rayon for clothing. By working with Canopy it said...

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Canopy launches sustainable ads at LFW

Fashion advocate, Canopy, is airing a series of ads called ‘Solutions Are Sexy’ at London Fashion Week (LFW). The aim of the ads are to show a variety of sustainable solutions to clothes waste, Next Generation Solutions: fabrics can be made from discarded materials and packaging can be produced from waste straw. The results of this will save...