e.l.v. denim news and archive

E.L.V. Denim to open first-ever bricks-and-mortar store

British luxury fashion brand E.L.V. Denim, known for handcrafting pieces from 100 percent upcycled materials, is opening its first store with a London Residency from April 9 to June 21. The opening will bring E.L.V. Denim’s East London ethos to the heart of the city and will be much more than just a retail space, but an extension of the brand’s...

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Walpole unveils 2025 ‘Brands of Tomorrow’

Fresh off success at London Fashion Week, British luxury brand E.L.V. Denim, dedicated to handcrafting timeless fashion pieces from 100 percent upcycled materials, has been named as one of the 12 ‘Brands of Tomorrow’ for 2025 by industry body Walpole, which represents the British luxury sector. The annual ‘Brands of Tomorrow’ initiative, now in...

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E.L.V. Denim brings its upcycling journey to LFW

British luxury fashion brand E.L.V. Denim opened London Fashion Week to become the first fully upcycled brand on-schedule with an immersive presentation celebrating its sustainable innovative and high-end fashion. Dubbed ‘The Journey,’ the presentation showcased curated vignettes documenting E.L.V. Denim’s process of turning discarded garments...

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E.L.V. Denim launches conscious collection with Swarovski

Swarovski has collaborated with E.L.V. Denim on an exclusive capsule collection made from 100 percent upcycled denim and crystal, to further promote conscious design. Using their signature zero-waste jeans and jackets E.L.V. Denim founder, Anna Foster, has incorporated Swarovski upcycled crystals into seven unique pieces, all individually made...