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Gucci innovates with a new immersive window concept

Gucci unveiled a new window display concept this week that aims to recall its position as a brand that is both patrimonial and innovative. The project, called Endless Narratives, will take place in several of the label's boutiques around the world and will evolve with the collections. The Kering group label describes its immersive concept as "a...

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Fashion|In Pictures FeaturedMember

Christmas displays from around the world

With Christmas fast approaching, FashionUnited has rounded up the best of this year’s festive displays, from Sir Paul Smith’s takeover at Claridge’s in London to Selfridges maximalist take on the holiday season, Saks Fifth Avenue’s dazzling 100th-anniversary showcase in New York, Fenwick’s 12 Days of Christmas in Newcastle, Dior’s showstopping...

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