Hero news and archive

Klarna buys social shopping platform Hero

Swedish payments provider Klarna has acquired social shopping platform Hero for an undisclosed sum. The deal will see Klarna introduce Hero to its 250,000 retail partners, “allowing their in-store teams to become content creators instantly, offering reviews, real-time advice and richer, more engaging and informative content around products”....

Retail

Huntsman launches virtual shopping experience

Huntsman has partnered with Hero to launch Huntsman at Home, to bring its tailoring services to customers at home. Through this, customers can connect with Huntsman’s staff for personalised consultations where they provide their measurements so that their suits can be made-to-order for a virtual shopping experience. “Hero empowers our client...

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Business

Hero secures 10 million US dollars in Series A funding

London-based start-up, Hero, which works with retailers to transform analogue retail space into “smart stores of the future”, has confirmed that it has secured 10 million US dollars in Series A funding to “accelerate” its reinvention of retail. Led by S28 Capital in San Francisco, with participation from Vectr Ventures in Hong Kong and DIP...