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Ground Up expands into hosiery via expansion of PepsiCo partnership

Footwear licensing firm Ground Up has expanded into hosiery after extending its existing partnership with PepsiCo through the addition of the Cheetos brand. The partnership, driven by licensing agent The Joester Loria Group, marks the first time Ground Up has ventured into the hosiery category, building on the firm’s ongoing evolution “from a...

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Fashion|In Pictures

Wolford unveils collaboration with Sergio Rossi

Two staples of the Lanvin Group are teaming up on a capsule collection, skinwear and hosiery specialists Wolford and luxury footwear label Sergio Rossi. The capsule collection, available from November 16, combines both companies' 70 years of heritage and expertise, explains Wolford in the press release, and embodies the “craftsmanship,...

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