JanSport news and archive

JanSport to expand collegiate offerings with L2 Brands

Backpack brand JanSport has announced a strategic partnership with L2 Brands, a leader in collegiate and destination apparel, to expand its presence on college campuses across the US. The partnership will introduce a new collection of collegiate-branded JanSport backpacks, launching in university bookstores in July, with an apparel collection to...

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JanSport expands into classic apparel and headwear

VF-owned JanSport has unveiled new product lines that it hopes will resonate with its target core consumer, Gen Z. The backpack company has launched a line of t-shirts and is preparing to further launch hats and beanies this summer, expanding the brand beyond handheld accessories. Each of the new products look to continue JanSport’s brand...

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VF Corporation appoints Nina Flood as president of Global Packs

VF Corporation has appointed Nina Flood as president of Global Packs. Global Packs brings together Eastpak, JanSport and Kipling. Flood will be based in the VF International headquarters in Switzerland, reporting to Martino Scabbia Guerrini, executive vice president and president of EMEA. “Nina’s previous experience as President of Eastpak and...