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Retail

Klättermusen opens first store in Osaka, Japan

Swedish mountaineering brand Klättermusen, known for its premium ready-to-wear clothing catering to expeditions, hiking, and skiing, as well as backpacks and accessories, has opened its first store in Osaka, 25 years after entering the Japanese market. Located in the heart of Shinsaibashi at 4-7-11, Minami-Semba, Chuo, the store spans 830 square...

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Business|Interview

Klättermusen chief executive officer: ‘We are not a brand for everyone’

Swedish premium mountaineering brand Klättermusen is celebrating its 50th anniversary this year and has big plans for the coming years. It is currently launching an international retail offensive and has founded its own travel division. Klättermusen – which translates to ‘climbing mouse’ – has always seen itself as an independent outdoor brand...

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