Labels To Watch news and archive

Labels to Watch: 5 Brands debuting on the Scoop fair floor this season

Scoop is just hours away from opening its doors for the SS26 season. The contemporary fashion event, which considers itself more of a showroom than a trade show, is making big steps for this edition, namely in the form of a new, larger venue: Olympia National Kensington. Following the theme, ‘The Magical Summer of Love’, the fair, spanning July...

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Business|Interview

Step by step: OBS aim to bring European craftsmanship to the world

Founded in 2019, OBS sought to gradually conquer the world with German craftsmanship, countering the ever-faster fashion industry. In conversation with FashionUnited, brothers Johannes and Matthias Schweizer sat on the steps behind their office. Here, instead of a bustling city with traffic noise, the founders of the Augsburg-based brand look...

Fashion|In Pictures

5 Designers that made an impact at Budapest Central European Fashion Week

For the 15th edition of Budapest Central European Fashion Week (BCEFW), the schedule, spanning February 10 to 16, brought together around 50 designers and brands from Hungary and surrounding regions in both shows and workshops, some open to the public. Those on the runways, held between the city’s Apollo Gallery and Millenáris Park, as well as...

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Berlin Fashion Week: 5 Newcomers with a fresh vision

Berlin Fashion Week, once an underdog, is increasingly carving out a position amongst the major Fashion Weeks in Paris, Milan, and London. Established names like GmbH and Marie Lueder are returning this season, which starts today, to showcase their latest collections. The German capital also thrives on a dynamic mix of established and emerging...

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Labels to watch: ‘Happy brands’ - children’s clothing for adults

Children’s clothing is not only cute but often also funny, comfortable and puts the wearer in a good mood. No wonder then that the question arises ‘Why isn’t this available in adult sizes too?’ If you have had enough of drab adult clothes in the usual grey, black and blue tones, the three ‘happy brands’ that FashionUnited is featuring below will...

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Fashion

5 Brands Debuting at New York Fashion Week

With New York Fashion Week in full swing, the city has been a hive of activity as the industry comes together to witness the upcoming Spring/Summer 2025 collections from leading names, from Prabal Gurung and Carolina Herrera to Tommy Hilfiger and Ralph Lauren. However, next to these industry heavyweights, there are several newcomers to the...

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Berlin Fashion Week: Newcomer Marlon Ferry balances dark couture and technology

Marlon Ferry is set to make his official runway debut during Berlin Fashion Week today. However, Fashion Week in the German capital is not new territory for the designer of the eponymous label, as he already showed his first creations there during the graduate show Neo.Fashion. Fashion United spoke to the 26-year-old in advance about his...

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Fashion|Interview

Label to Watch: biodegradable suits from Lotta Ludwigson

Mattel's "Day to Night" Barbie of the 80s was a sensation - at least for little girls: Barbie not only went to work in a great pink suit (and was thus financially independent), but could simply reverse it in the evening and turn it into a party outfit. Those little girls have now become seasoned businesswomen and want their office outfits to be...

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Labels to Watch: Meet these four Colombian fashion brands showcasing the country's rich craftsmanship

Within the framework of Bogotá Fashion Week, FashionUnited had the opportunity to get to know up close the talent of the creatives who presented their proposals, both in the Agora —which served as the main stage for business meetings, talks and fashion shows— and in parallel events that highlighted the artisanal roots of Colombia, showing how...

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Fashion|In Pictures

Miami Swim Week The Shows: 6 Emerging names that lit up Miami’s runways

Over the course of May 29 to June 2, Miami was inundated with a slew of swimwear-related events, shows and parties, bringing to the city a vast array of established and emerging brands. One of these collective events was Miami Swim Week The Shows, an event owned and managed by the DCSW group. This year, the occasion played host to over 60...

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Business

Labels to Watch: Young brands bringing fashion back to Austria’s capital

Vienna has led the international art and culture scene for many eras. In terms of fashion, however, things have become quieter around the Austrian metropolis after the design greats of the last century, including Emilie Flöge, Fred Adlmüller and Rudi Gernreich, began soughting their fortune abroad. This has further been demonstrated by Helmut...

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Labels To Watch: 5 South African brands that reflect the richness of Africa’s fashion

South Africa Fashion Week (SAFW) has enjoyed a good reputation for decades. Founded in 1997 by Lucilla Booyzen, the biannual event takes place in both Johannesburg and Cape Town and presents an important opportunity for retailers to discover the richness of African fashion. South Africa is a breeding ground for fashion talent. According to...