Latin America news and archive

Latin America: A laboratory for fashion retail in times of inflation

Buenos Aires – Unlike many developed economies today, Latin America has been grappling with economic volatility, high inflation and restricted consumption for years. The region, particularly markets like Argentina, Brazil and Mexico, has become a testing ground. Here, the fashion and retail industry has learned to operate under constant pressure...

Featured

2026 E-commerce trends in Latin America: key insights into an expanding and transforming market

Buenos Aires - Latin America will enter 2026 with a more mature and selective e-commerce landscape. After years of growth, the focus is shifting towards profitability, operational reliability and technological adaptation, with an emphasis on artificial intelligence (AI) and local payment methods. The differences between countries will dictate...

Superdry plots Argentina launch with new franchisee

British fashion retailer Superdry is plotting an expansion into Argentina through a new franchise partnership with Tango Fabric. The company confirmed the launch of a dedicated regional e-commerce platform for the market, and said it was planning to open five stores in the capital, Buenos Aires. The first, a flagship site, is targeted to open...

How pop-ups are shaping Latin America: creative districts, new audiences and experiential luxury

Buenos Aires – In Latin America, the pop-up phenomenon has established itself as a cultural driver capable of transforming neighbourhoods, rewriting luxury strategies and redefining how brands engage with their audiences. Far from being mere marketing exercises, these ephemeral spaces function as territories where commerce, identity and...

Ciele Athletics expands into Latin America

Canadian performance running brand Ciele Athletics is expanding into Latin America with a new distribution partnership with Run The World, a leading distributor of performance products across Latin America. In a statement, Ciele Athletics said the move would expand its global reach and strengthen its presence in the region’s growing running...

Culture

Donatella Versace to chair Latin American Fashion Awards jury

Donatella Versace will preside as President of the Jury for the second edition of the Latin American Fashion Awards, set to take place from 6–9 November 2025. The appointment represents a notable endorsement of the region’s creative force by one of fashion’s most influential figures. Founded by Constanza Cavalli Etro and Silvia Argüello, the...

Dr. Martens expands into the UAE and Latin America

British footwear brand Dr. Martens is expanding its global presence with a new distribution partnership with Beside Group, marking its entry into the United Arab Emirates (UAE) market for the first time. Additionally, the brand has secured a deal to further its expansion into Latin America through a partnership with Crosby. In a statement, Dr....

H&M targets emerging markets as US and European demand softens

Fashion retailer H&M is actively seeking to expand into emerging markets such as Brazil and India, according to CEO Daniel Erver, as consumer spending weakens in its core European region and U.S. tariffs impact demand in its second-largest market. “In some of these markets that we haven’t really penetrated… we see a bigger opportunity for...