Miami Swim Week news and archive

Key trends at Paraiso Miami Swim Week SS26

Running from May 28 to June 1, 2025, the 21st annual edition of Miami Swim Week featured an action-packed schedule with over 100 runway shows and 20 satellite events. Hundreds of buyers and editors from around the world descended upon Miami Beach to witness the latest in swim and resort wear for SS26. One highlight of Miami Swim Week was the...

Fashion|Exclusive

Exclusive: Paraiso Miami Swim Week gears up for 21st edition amid swimwear showdown

Miami Swim Week is swiftly rolling round, with the Magic City once again deep in preparations for the annual event. Set to take place from May 28 to June 1, 2025, the swim week is preparing for what is to be another scorching pre-summer party, this time with some new additions to the sun soaked agenda. Paraiso Miami Swim Week, one of the leading...

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Fairs

Miami Swim Week - The Shows files lawsuit to protect trademark

The DC Swim Week (DCSW) Group, parent company of Miami Swim Week - The Shows, has filed a lawsuit against its competitor, Paraiso Miami Swim Week, as it seeks to protect its claim of the ‘Miami Swim Week’ trademark. The move comes after the Trademark Trial and Appeal Board ruled that DCSW had “improperly registered” the trademark and that its...

Fairs|Exclusive

Paraiso Miami Swim Week secures 'victory' in trademark dispute over event name

Paraiso Miami Swim Week, the leading organiser behind global swimwear show Miami Swim Week, has said that it has secured a “major legal victory” in an ongoing legal dispute over the trademark rights of the ‘Miami Swim Week’ name against another event producer from out of state. According to the event’s parent company, Funkshion Productions, the...

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Fashion|In Pictures

Miami Swim Week The Shows: 6 Emerging names that lit up Miami’s runways

Over the course of May 29 to June 2, Miami was inundated with a slew of swimwear-related events, shows and parties, bringing to the city a vast array of established and emerging brands. One of these collective events was Miami Swim Week The Shows, an event owned and managed by the DCSW group. This year, the occasion played host to over 60...

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Business

Amid internationalisation and trademark tiffs: Miami heats up as Swim Week returns for its anniversary year

While scorching temperatures may be a permanent fixture in Miami for most of the year, the zeal of the city particularly heats up on the cusp of summer when the annual Miami Swim Week circles back around. Over five days, this year spanning May 29 to June 2, global swimwear brands once again rolled into the ‘Magic City’ to bask in one of the many...

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Fashion

Colombiamoda to take on Miami Swim Week

Colombiamoda, Colombia's fashion week, will land in the US and for the first time is to be presented within the framework of Miami Swim Week 2024, according to a press release. Inexmoda, organiser of Colombiamoda, in alliance with Paraiso, will be part of this new edition of the swimwear-centred fashion week, which is held annually in Miami. The...

Fashion

Miami Swim Week to return with continuation on sustainability-focus

The annual Miami Swim Week The Shows is gearing up for what is to be its 10th edition this year, once again dedicating its platform to swim and resort wear collections for which runways are scheduled to take place from May 29 to June 3. Over 100 designers are set to descend on the occasion, with 50 events spanning across over 20 locations in the...

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Fashion

Black tape and sparkles: Miami Swim Week attempts to distract amid diversity criticism

Miami Swim Week has come to a close, and with it has the event’s surrounding controversy that dictated discussions on social media over its duration. Spanning July 4 to 12, around 50 industry and public events were held; some by distinguished labels like Desigual and Nike, others by more emerging names. While the schedule seemed vast in its...

Fashion

Colombian designers shine at Miami Swim Week

Miami Swim Week, a key event in the swimwear and resortwear calendar, has seen a surge in Colombian designers since it fostered a partnership with a government body that promotes Latin American designers. Now in its third year, 10 Colombian designers showed runway collections, as part of a union between ProColombia and Paraiso Miami Beach. “The...

Fashion

Oh Polly launches new swimwear line

Fast fashion retailer Oh Polly unveiled a new swimwear brand Neena Swim during Miami Swim Week as part of its ambition to become a leader in the swimwear and beachwear industry for the consumer market. Neena Swim is described by Oh Polly as a new swimwear brand that “stays true to its roots” with a focus on “stand out pieces that are sure to get...

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Fashion|In Pictures

PrettyLittleThing makes Miami Swim Week debut

UK-based online retailer PrettyLittleThing made its Miami Swim Week debut with a diverse casting of models including fitness influencer Bruna Lima, who is 8 months pregnant, disability activist Anna Sarol, and transgender stars Tokyo Styles and Gia Gunn. PrettyLittleThing’s ‘Miami Swim’ collection featured swimwear separates, barely there bikini...