New York news and archive

Oner Active opens first flagship store in New York

British activewear brand Oner Active has opened its first permanent retail store with the launch of a 4,700-square-foot flagship at 0 Bond Street in Manhattan’s NoHo district. The opening marks the digitally-native brand’s move into physical retail, six years after its launch by personal trainer and fitness influencer Krissy Cela. The US is Oner...

Retail|In Pictures

Ferrari Style opens first New York flagship in SoHo

Ferrari Style has announced the opening of its first New York flagship, at the corner of Mercer Street and Prince Street in SoHo. Conceived under the creative direction of Rocco Iannone, the two-floor store is rooted in the idea of the Ferrari Officina: the workshop where artistic instinct, scientific rigour, craftsmanship and mechanical...

Member

Retail

Massimo Dutti lands in New York with SoHo store and Patti Smith exhibition

Madrid – Seven years after closing its Fifth Avenue store, Massimo Dutti, the Inditex group’s most exclusive fashion chain, returns to New York with the opening of a new flagship store. The brand has launched the space in New York’s sophisticated and vibrant SoHo neighbourhood, celebrating the occasion with an independent photography exhibition...

FeaturedMember

Business|CEO Interview

Kujten CEO on US expansion, new stores and building a cashmere ‘love brand’

Kujten first opened its debut US boutique in New York during September 2025. At the time, the French cashmere brand was building on a relationship with US customers that had already blossomed online. One year on, however, and the business is preparing to accelerate its physical expansion, with three new locations planned for the fourth quarter...

Member

Retail

Smythson opens new flagship store on Madison Avenue in New York

British luxury lifestyle brand Smythson has announced the opening of a new flagship store on Madison Avenue in New York. The store, located at 575 Madison Avenue, marks 25 years since the company opened its first standalone store in the city. The opening represents a key moment in the international growth strategy for Smythson, with the US...

Member

Retail|In pictures

Amsterdam-based fashion brand Róhe chooses New York for first permanent store

Amsterdam-based fashion brand Róhe opened its first permanent store in New York this month. The flagship store at 77 Mercer Street in SoHo is 221.7 square metres and is intended to give the brand a physical home in the US, a spokesperson told FashionUnited. Róhe flagship store at 77 Mercer Street in Soho, New York. Credits: Rohé The opening is...

FeaturedMember

Retail|Interview

Asta Resort builds on New York momentum with a second global boutique

Asta Resort has opened a permanent flagship in New York’s SoHo, establishing its second retail location worldwide after debuting its Sydney boutique in December 2025. The opening follows the brand’s New York pop-up, which began as a market test and developed into a longer-term retail opportunity for the founders, sisters Helena and Jasmine...

Fashion|In Pictures

Bvlgari brings its first US public installation to New York's High Line

Bvlgari has unveiled its first public installation in the United States, a temporary golden structure on New York's High Line above Little West 12th Street. Titled "AuruBoros — Urban Memory and Collective Dream," the work is on view from September 10 to 20, following a private press preview on September 9. The installation was created by...

Member

Retail|In Pictures

Moncler opens largest flagship worldwide on Fifth Avenue

Moncler has opened its largest flagship store globally on New York's Fifth Avenue, a 23,680-square-foot, two-level space in the General Motors Building at 767 Fifth Avenue, near Central Park. "Moncler Fifth Avenue is a brand statement on one of the most iconic addresses in the world. We conceived it as a living space. A place shaped by the...

Member

Retail

Nude Project lands in New York with a pop-up in SoHo

Madrid – Nude Project continues to show its ongoing commitment to the US, this time by opening a pop-up in New York's sophisticated SoHo neighbourhood. This marks the first physical point-of-sale the Spanish fashion brand is set to open in the Big Apple since it was founded in Barcelona in 2019 by entrepreneurial duo Alex Benlloch and Bruno...

FeaturedMember

Business

Strathberry secures growth investment to accelerate global expansion, preps New York store

Scottish luxury leather brand Strathberry has secured growth investment from Soho Square Capital to support its next phase of international expansion, with a particular focus on North America. The investment marks Soho Square Capital’s first deal from its Partnership Capital Fund II and represents the second funding partnership for Strathberry,...

People

Brandon Blackwood and Etsy CEO join New York's inaugural Business Advisory Council

New York City Mayor Zohran Mamdani has named fashion entrepreneur Brandon Blackwood and Etsy CEO Kruti Patel Goyal among the inaugural members of a new Business Advisory Council, bringing retail and fashion representation into discussions around the city’s economic growth. The 15-member council will meet quarterly with the Mayor and Deputy Mayor...