Personalisation news and archive

Crocs teaming up with Ablo to offer Jibbitz customisation

Casual footwear brand Crocs is teaming up with Ablo, the AI-powered fashion design platform, to allow consumers to design one-of-a-kind Jibbitz charms. Utilising Ablo’s platform, Crocs fans will be able to create fully custom Jibbitz charms by simply uploading a photo or by inputting a text prompt to choose from a variety of unique art styles to...

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Aampe raises 18 million US dollars to scale personalisation

Aampe, the digital personalisation specialist for brands, has raised 18 million US dollars in Series A financing, led by Theory Ventures, to accelerate the adoption of its agentic infrastructure. The latest funding round, which also included participation from Z47, brings Aampe’s total funding to 27.3 million US dollars, as the San...

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M&S acquires Thread to accelerate its personalisation plans

British retailer Marks & Spencer has acquired the intellectual property, including the source code and algorithms developed by personalised fashion marketplace Thread to accelerate its personalisation capabilities. In a statement, M&S said that the acquisition will allow it to integrate “cutting-edge proprietary tech” into the M&S website as it...

Fashion

Perfect Corp. launches virtual try-on of earrings and jewellery

Fashion and jewellery brands can take their personalisation strategies to new heights with new 3D AR virtual try-on solutions for earrings. The technology comes from Perfect Corp., an artificial intelligence (AI) and augmented reality (AR) beauty and fashion tech solutions provider, allowing brands to enable hyper-realistic simulations of...

Fashion

Globe-Trotter introduces luggage personalisation digital experience

Luxury luggage brand Globe-Trotter has introduced a customisation service to its site, allowing shoppers to craft their own bespoke products from the comfort of their own homes. Developed in partnership with 3D software technology company SmartPixels and Unity, a 3D platform developer, the new online luggage service provides options to choose...

Fashion

Popshowroom aims to be a leader in fashion-on-demand

Popshowroom, a company that describes itself as the connection between e-commerce practitioners, boutique shop owners, designers, and professional apparel manufactures, is aiming to tailor the future of fashion industry by a tech-driven supply chain. It also aims to be a leader in fashion-on-demand. Pine You, Popshowroom Head of product and...

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Lobos to launch first personalisation service on Wolf & Badger

Luxury handbag and belt-bag brand Lobos is set to launch the first personalisation service on Wolf & Badger through its ‘Chapter II Milano’ AW19 collection of artisanal handbags. The new personalisation service will launch later this month and will include bespoke hand-painted designs from small to complete bags and personalised initials. Prices...