PLATFORME news and archive

Marine Serre unveils digital fashion in partnership with Skinvaders

Marine Serre has partnered with Skinvaders, the platform for in-game branded skins and digital clothing, to digitalise its ‘Hard Drive’ collection for the metaverse. Skinvaders, launched by digital fashion company PlatformE, will offer Marine Serre’s collection in Zepeto’s virtual world, which allows fashion-savvy gamers the chance to customise...

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Business

PlatformE acquires AI company to improve sustainable on-demand fashion

Fashion technology company PlatformE had announced the acquisition of Cambridge-based Catalyst AI, an artificial intelligence (AI) company complete with machine learning tools to optimise fashion supply chains. The acquisition will see PlatformE strengthen its AI capabilities and bolster its own services for on-demand and made-to-order fashion....

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Fashion

Gaming x Fashion: what are the opportunities for designers in this merger?

When two cultures collide, that is, when the intersection of two different groups leads to some kind of friction, a new culture is created. This new culture is built on different aspects of both the original ones, sharing positive and negative impacts. This is what the anthropologist Roy Wagner defends in “The Invention of Culture”, written in...