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Fashion

Milan Design Week: Under Armour unveils regenerative sportswear with Unless

Sportswear giant Under Armour has taken to Milan Design Week with an immersive experience in which it has unveiled a “regenerative” sportswear collection made alongside “all-plant” fashion brand, Unless. From April 8 to 10, the two labels are hosting their joint immersive experience as part of the design week’s Fuorisalone schedule. Here, they...

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What exactly does “regenerative” mean in fashion?

The term “regenerative” is popping up more and more often. But what does it actually mean? And what are regenerative agricultural practices and is there such a thing as regenerative fashion? Many different approaches “‘Regenerative’ is not a defined term,” states Sanne van den Dungen. She is co-founder of Raddis Cotton, an organisation that...

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