Entrepreneur Darshan Mehta has passed away at the age of 64. The news was announced by the Fashion Design Council of India on Instagram. “A legend is no more,” the council writes. The FDCI calls Mehta the retail king of India. The entrepreneur was active at Reliance Brands Limited (a subsidiary of Reliance Industries Limited) for 17 years....
10 Apr 2025
Luxury conglomerate SMCP has announced that it will be taking its first steps into India as a continuation of its international expansion strategy. The move comes via a partnership with Reliance Brands Limited, a luxury and premium trade firm that will become the exclusive distributor of the Sandro and Maje brands in the market. “This new...
30 Nov 2023
British retailer Superdry has signed an IP joint venture agreement with India’s Reliance Brands Holding UK (RBUK) for the sale of its South Asia intellectual property assets, including the Superdry brand and related trademarks in India, Sri Lanka, and Bangladesh. In a statement, struggling Superdry said that RBUK, which is held by Reliance...
4 Oct 2023
Luxury brand Balenciaga has signed a strategic deal with Reliance Brands Limited (RBL), which will see the couture label enter the Indian market. The long-term franchise agreement will make RBL Balenciaga’s exclusive partner in the region and marks the branding agency’s second deal with a Kering-owned label. It previously struck a similar...
5 Aug 2022
Valentino has inked a long-term distribution deal with Reliance Brands Limited (RBL) to launch the Italian fashion house in India. Through the partnership, RBL will open Valentino’s first boutique in the country in Delhi by the end of the summer. The 1,740 square-foot boutique in DLF Emporio will carry Valentino women’s collections and an edited...
22 Jul 2022
Fashion brand operator Reliance Brands Limited (RBL) has announced it has established a long-term franchise agreement with Tod’s that will see the firm become the official retailer of the brand in the Indian market. The deal oversees all of the Italian brand’s categories, including footwear, handbags and accessories. The management of Tod’s...
10 May 2022
Through a joint venture, luxury label developer Reliance Brands Limited (RBL) has partnered with Indian fashion designer Rahul Mishra to launch a new ready-to-wear business, with Mishra as creative director. The duo plans to globally grow the brand and spread its reach across multiple categories, including accessories, footwear, home, beauty and...
1 Feb 2022