Slow Fashion news and archive

Slow fashion label Asket gets rid of product images

The image above is not a mistake, not a website gone wrong. It is the t-shirt selection by slow fashion label Asket. In a bold move, the brand decided to let go of product images. At least for the next three days, in a temporary experiment. “A t-shirt so uncompromisingly timeless you already know what it looks like” is Asket’s message where the...

Fashion|Interview Featured

Slow fashion marketplace Upconic wants to bring back appreciation for clothing

What are sustainable brands and how can one find them? How can one bundle like-minded brands that appeal to a common target group? Isabell Conrad asked herself these and other questions after spending much time and energy searching for sustainable designer fashion and slow fashion online. For the business graduate, the matter was clear - draw up...

Business

The Shirt Dandy adds new AI functions in collab with Tailoor by Successori Reda

The Shirt Dandy, the Viennese start-up that manufactures customised shirts for men in India, has deepened its strategic partnership with Tailoor. Tailoor is the software arm of Italian wool mill Successori Reda S.p.A, an AI-driven phygital platform. The collaboration aims to bring innovative AI capabilities to the Indian market. Reda and Tailoor...

Business

The Shirt Dandy relaunches website and AI-powered 3D configurator

The Shirt Dandy, the Austrian start-up that produces customised shirts for men in India, is starting the new year with a newly launched website and an AI-powered 3D configurator that makes customisation of shirts easy. After customers have determined the fabric of their shirt according to their preference for material, season, fineness and...

Fashion|Interview Featured

Slow fashion bespoke label Couture To Your Door has a no-polyester policy

Shopping for fashion can be a harrowing experience - online or in-store - from wrong sizes and uncomfortable materials to clothes that are just very blah and soulless. No wonder then that bespoke fashion that is made-to-measure is gaining in popularity. British label Couture To Your Door (CTYD) promotes slow fashion practices while making the...

Fashion|BACKGROUND Featured

Breaking the pattern: The apparel brands ditching trends and seasons

In an industry that thrives from constant change, a handful of fashion brands have broken away from convention to refine timeless apparel collections. Their seasonless business models proved notably resilient during the pandemic when many clothing companies suffered from overstock and supply chain woes. Could they serve as a viable alternative...

FashionFeatured

5 sustainable womenswear labels to watch

Much has happened in women's fashion over the last few decades - attempts to make it ecologically responsible and sustainable have been around for a while, but these have not always been successful, giving women's eco-fashion a reputation for being unfashionable and perhaps even uncomfortable. Times have changed and now there are quite a few...

Podcast

Podcast: The Glossy Podcast speaks to Cleobella founder, Angela O' Brien

In this episode, the Glossy Podcast has interviewed the founder of sustainable fashion brand Cleobella, Angela O' Brien. Listen to the podcast below. Source: The Glossy Podcast via Megaphone Photo credit: Image: The Glossy Podcast

FashionFeatured

Craft clusters, how one sustainable brand uses India’s textile heritage

Launched in 2009 the brand Injiri, meaning real India, focuses on textile development and sustainable usage of materials from across India which, perhaps more than any other country, has long supplied the fashion industry with extraordinary handwoven textiles. But how much do we really understand of these centuries-old techniques and what goes...

Fashion|In Pictures

Sustainable swimwear brand F and Wild launches

New ethical swimwear brand F and Wild London has launched its debut collection made from regenerated plastic waste including fishing nets cleaned from our oceans. Founded by slow fashion advocate Njoki Muchuki, the debut Lamu Collection from the women’s swimwear brand is named after her birthplace Lamu Island in Kenya. The collection features a...

Fashion

Sustainable Swedish brand Asket steps into womenswear

Sustainable Swedish brand Asket is branching out from its menswear roots with the launch of its first womenswear collection this summer. The six-year-old brand, which sells timeless menswear staples and encourages shoppers to have “smaller but better wardrobes”, announced Thursday it will begin by introducing six garments as part of a new...

Retail

Asket to open first physical store in Stockholm

Swedish slow fashion brand Asket is opening its first physical store in Stockholm on Saturday, 22nd May 2021. Launched in 2015 as an online-only D2C brand, Asket has used its online presence to spearhead transparency and accountability and now wants to bring this same approach to physical retail. “To slow down consumption, we need people to...