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ABG signs new deal bringing Reebok to North Africa

Authentic Brand Group (ABG) has signed a new deal with AI Boom Marine (ABM) enabling the company to become the operating partner for Reebok in the GCC, the Middle East and North Africa. The agreement will include footwear for men, women and kids, as well as activewear and sportswear for men and women. As part of the deal, ABM will partner with...

19 hours ago