The Longing news and archive

Whistles unveil swim collaboration with The Longing

Premium high street retailer Whistles has unveiled a high summer swim collaboration with lifestyle brand The Longing, founded by influencer Lindsey Holland and her business partner Jack Mizon last year. The limited-edition Whistles x The Longing collection, co-designed by Holland, features 10 modern swim styles with a focus on minimal...

Fashion

Influencer Lindsey Holland launches lifestyle brand

Fashion influencer Lindsey Holland has co-founded a new lifestyle brand with a focus on consciously created and affordable unisex products with her partner Jack Mizon. The Longing is billed as a "fun and playful community brand" that offers high quality, sustainable products at an accessible price point and is launching with a collection of...