Business
Adidas and Yohji Yamamoto extend partnership with collection launch and pop-up
Sportswear giant Adidas is celebrating the 20 year anniversary of its partnership with Yohji Yamamoto through a pop-up retail and exhibition space in Paris. The location will house an extension of the duo’s Y-3 label in an environment that looks to channel Yamamoto’s essence and approach to craftsmanship. Entitled ‘Y-3 Atelier’, the newly...
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