Articles by Isabella Griffiths
Career Focus: What’s in a day’s work for a wholesale manager
As part of FashionUnited’s Work In Fashion series, Jess Tedds, International Wholesale Senior Manager at womenswear brand Quiz Clothing, shares the ins and outs of her job and her top tips for a career in fashion wholesale. What is your background? From a young age, I have always had a passion for working in fashion and as soon as I was able to...
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How sustainable UK swimwear brand Naeco helps rid the ocean of plastic
British-made men’s luxury swimwear brand Naeco offers sustainable and stylish beachwear made from recycled ocean plastics, with each pair of Naeco swim shorts made from 15 plastic bottles. The brand was founded by avid kite-surfer and e-commerce and marketing expert Zac Johnson who saw first hand the devastation plastics were causing to the...
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Career Focus: Laura Dowling, Chief Marketing Officer of Digital Brands Group
In the latest installment of our Work In Fashion Series, FashionUnited quizzes Laura Dowling, Chief Marketing Officer of US based Digital Brands Group, a globally expanding digital-first luxury lifestyle business, about the ins and outs of her job, career progression and her top tips on how to break into a marketing role. What is your...
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Work in fashion: Ethical brand Komodo's 'real-life' experience internship programme
British sustainable fashion brand Komodo offers an internship scheme that regularly attracts high calibre international students for six-month placements at its London head office. Rather than doing the cliché coffee rounds or handling the photocopying, Komodo’s emphasis is on giving students an insight into the workings of the business and...
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Lifestyle brand Aessai’s quest to make luxury fashion sustainable and accessible
London-based lifestyle brand Aessai specialises in luxurious knits, homewares and accessories that have been ethically handcrafted by artisans across the world. Each season the brand, founded by Argentinian-born designer Rebecca Kramer, teams up with different Fair Trade Groups and collectives of local craftsmen who produce the range, empowering...
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How Tiba + Marl made changing bags fashionable – and a commercial success
Tiba + Marl was launched in 2015 by London duo Anna Tizard and Lydia Barron who saw a gap in the market for trendy, contemporary and cool changing bags for mothers and dads. Their cleverly designed, functional and mostly unisex bags quickly became a hit with style-conscious parents up and down the country and are now stocked in high profile...
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5 key trends from Pure AW19
Despite the gloomy economic outlook and uncertainty over Brexit, buyers seemed upbeat and ready to place healthy orders for a/w 19. Once again, finding commercial product at price points that offer value for money was top on retailers’ agendas, and thankfully this season brands didn’t disappoint, with colour, textures and prints among the...
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Highlights from Pure London's strong AW19 edition
London trade show Pure returned to Olympia for its a/w 19 edition, continuing its ‘festival of fashion’ theme. If looming Brexit and its associated uncertainty were on peoples’ minds, it didn’t show, as the atmosphere was generally bustling and the mood amongst brands and buyers seemed mostly upbeat, if not pragmatic at the least. There seemed...
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British kidswear brand Scamp & Dude’s fast track to success
London - In just over two years since its launch, Scamp & Dude has become one of the most talked about and fastest growing labels in the childrenswear sector. At the end of last year, the British brand opened its first bricks and mortar store in Highgate Village in London, the culmination of an eventful 12 months for the company, which has...
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Interview: Hugo Adams, new CEO of sustainable childrenswear brand Frugi
2018 was a very busy year for Cornish childrenswear brand Frugi. In July founders Lucy and Kurt Jewson sold a majority stake to private equity firm True, which was followed by the appointment of Hugo Adams, former executive board director at Superdry, as new CEO in August and Julia Reynolds, previous CEO of Antler luggage, as chair in October....
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