Articles by Press Club
The Press Club is a dedicated section separate from editorial content, complementing partner news pages with official press releases submitted by brands, PR agencies, and communication teams. These unedited announcements provide updates on product launches, events, and company news, straight from the source.
EMU Australia and We Norwegians unveil Fall/Winter 2026 capsule collection
Australian footwear brand Emu Australia has teamed up with Norwegian knitwear and skiwear label We Norwegians on a limited-edition capsule collection for fall/winter 2026. The limited-edition capsule combines EMU Australia's handcrafted footwear and accessories with We Norwegians' nature-inspired knitwear, bridging Norwegian alpine design with...
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Stone Island expands Denim Research line for fall/winter 2026/2027
Italian brand Stone Island has unveiled its latest Denim Research collection for fall/winter 2026/2027, celebrating craftsmanship and creative collaboration in its 'Community as a Form of Research' campaign, presented by rapper Skepta and actor Stephen Graham. The brand successfully reintroduced the Denim Research line last year and is...
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Vila introduces 'Vila dresses generations' as new core story for autumn collection
Danish womenswear brand Vila, part of the Bestseller group, has introduced an updated core story, 'Vila dresses generations'. The story launched across the brand's channels on October 1, 2026, alongside its autumn campaign. Credits: VILA According to the brand, the new core story sets out its view on femininity more clearly, describing it as...
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Oakley and Travis Scott's Cactus Jack reimagine three eyewear styles for first collaboration chapter
American eyewear and sports performance brand Oakley has launched the first instalment of its collaboration with Cactus Jack, the label and streetwear brand founded by American artist Travis Scott. Titled 'Chapter 001', the release centres on three existing Oakley silhouettes, each reworked to reflect the creative universe of Cactus Jack. The...
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EMU Australia unveils FW26 campaign rooted in Australian heritage
Australian footwear brand EMU Australia has unveiled its autumn/winter 2026 campaign, revisiting its Australian heritage through a contemporary lens. The campaign is built around craftsmanship, natural materials and a connection to the Australian landscape, blending fashion and function. Credits: EMU Australia Credits: EMU Australia The...
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Stone Island takes over Selfridges' Corner Shop for 'The Collector Series'
Italian outerwear brand Stone Island is taking over The Corner Shop at Selfridges London from 21 September to 6 November 2026 for 'Selected Works '982-'026_Stone Island: The Collector Series', its first formal collaboration with the independent collectors who have shaped the brand's culture over four decades. The six-week installation brings...
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Stone Island adds Terracotta to Ghost line for fall/winter 2026
Stone Island is extending its Ghost line for fall/winter 2026, continuing the trans-seasonal collection's push toward year-round availability. The line draws on brutalist architecture and functional elements of military clothing, built around versatility and a deliberately monochromatic finish that masks the complexity of its construction and...
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Stone Island unveils new chapter of 'Community as a Form of Research' for fall/winter 2026/2027
Stone Island has presented a new chapter of its 'Community as a Form of Research' platform, an ongoing project exploring the dialogue between product, culture and the global community that shapes the brand's evolution, alongside its fall/winter 2026/2027 collection. The initiative brings together people from different creative disciplines whose...
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Boss puts tailoring centre stage in new autumn/winter 2026 campaign
German fashion house Boss has launched a global campaign for autumn/winter 2026 built around tailoring, fronted by British actor and Boss brand ambassador Aaron Pierre and American model Grace Elizabeth. The campaign, filmed in London, follows the pair through a day of getting ready and going out in tailored looks. According to the brand, the...
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Nike ACG launches Picklejus trail shoes with Goatek technology
ACG, Nike's outdoor footwear and apparel line, introduces Picklejus, a high-mountain trail running shoe featuring Goatek, its proprietary traction platform, according to a press release. It is the first ACG footwear innovation developed through the Nike Sport Research Lab. The shoe was also tested in competition by athletes from the All...
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