Articles by Susan Zijp
Asos uses 'Test & React' model for exclusive Adidas collection
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British online retailer Asos has launched a Design collection in collaboration with German sportswear giant Adidas, created using its Test & React model, which allows brands to quickly respond to trends. Traditionally, it takes an average of three to six months from the moment a collection is designed to the moment it hits the shelves. Faster...
Next generation: Why these young people are taking over their parents' fashion businesses
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Family-owned businesses in the fashion industry have been under pressure for years due to challenges such as online competition and rising costs. In recent years, several fashion entrepreneurs have had to close their doors because they could not find a successor. FashionUnited spoke to four children of first-generation fashion entrepreneurs in...
Dutch fashion brand Bonne Suits celebrates 10 years with new direction
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Amsterdam fashion brand Bonne Suits, founded in 2014, is taking a refreshing step on the occasion of its tenth anniversary. Although the brand is known for its gender-neutral suits, a full-fledged collection is now being introduced alongside this line. These strategic changes, which go hand in hand with entering the wholesale channel, feel like...
Thom Browne to remain CFDA chairman until 2026
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Fashion designer Thom Browne's contract, which states that he is chairman of the Council of Fashion Designers of America (CFDA), has been extended for two years, the CFDA announced in a press release. The CFDA is a nonprofit organization that promotes American fashion through knowledge exchange, professional support, events and awards. The CFDA...
Gymshark CFO Mathew Dunn resigned
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Gymshark Chief Financial Officer (CFO), Mathew Dunn, has left the fast-growing British sportswear brand after less than two years, a Gymshark spokesperson shared in a statement to FashionUnited. Dunn's departure comes at a time when the sportswear brand is busy expanding internationally. Dunn joined Gymshark in December 2022. He was previously...
Joseph Altuzarra resumes leadership as CEO of his eponymous brand
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American luxury brand Altuzarra has announced the appointment of its founder, Joseph Altuzarra, as CEO, thus resuming direct leadership of his eponymous label, Business of Fashion reports. Altuzarra replaces Shira Sue Carmi, who will step down on December 31 after five years at the helm. In this new role, Altuzarra will work closely with Spain's...
'Alibaba Group invests in Korean fashion platform Ably with a view to European expansion'
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Alibaba Group, the parent company of Alibaba, AliExpress, Tmall and Taobao, among others, is investing 68 million euros (100 billion won) in the Korean online fashion platform Ably. The investment is aimed at the global expansion of the platform, with an emphasis on the US, Europe and Asia. This is reported by Asian press, including Korean...
Nike Shuts Metaverse Fashion Company Rtfkt: Last Collection in January 2025
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Nike is shutting down Rtfkt, its metaverse fashion company known for digital sneakers and NFTs. In January 2025, Rtfkt will release one final collection, Blade Drop . The company itself announced the news via X (formerly Twitter). Summary • Nike is shutting down its metaverse fashion subsidiary, Rtfkt, in January 2025 after a final collection...
From 'Designer of the Year' to 'Emerging Talent': Belgian Fashion Awards unveil winners
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Last night, MAD Brussels hosted the Belgian Fashion Awards 2024, a celebration of the creative power and diversity of the Belgian fashion scene. The prestigious awards, organised by Knack and Le Vif Weekend in collaboration with Flanders DC, MAD Brussels and Wallonie-Bruxelles Design Mode, put both established brands as well as emerging talent...
Hadi Moussally wins Fashion Film Award 2024: ‘Young Arabs need to know queer Arabs exist’
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Last week, the French-Lebanese filmmaker Hadi Moussally received the prestigious Fashion Film Award for his film ‘Shame (عيب)’ to resounding applause and cheers at Lumière Cinema Maastricht at the Netherlands' FashionClash Festival 2024. The film captivated the audience with its daring exploration of the relationship between shame,...