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Vila looks to ballet for pre-spring 2027 collection
Danish womenswear brand Vila, part of the Bestseller group, has unveiled its pre-spring 2027 collection, which takes its inspiration from ballet. The collection arrives in December. According to the brand, the collection plays with softness and structure through sculptural shapes and fluid movement. Volume is a central theme, with balloon...
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Vila introduces 'Vila dresses generations' as new core story for autumn collection
Danish womenswear brand Vila, part of the Bestseller group, has introduced an updated core story, 'Vila dresses generations'. The story launched across the brand's channels on October 1, 2026, alongside its autumn campaign. Credits: VILA According to the brand, the new core story sets out its view on femininity more clearly, describing it as...
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Vila marks the turn of the season with 'The Shift', shot in Iceland
Danish brand Vila, part of the Bestseller group, has introduced 'The Shift', its new pre-autumn campaign, photographed in Iceland and built around the transition between summer and autumn, according to a press release. The range leans on contrast, pairing substantial outerwear and tactile knitwear with fluid silhouettes, delicate lace, sheer...
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