Brave Gentleman founder Joshua Katcher on building a vegan menswear brand

“The handsomeness of an object should be matched by the handsomeness of how it was made.” That’s the ethos of Joshua Katcher, fashion designer and founder of Brooklyn-based vegan menswear brand, Brave Gentleman. Katcher, who has also taught at Parsons The New School and LIM college about the importance of sustainability, began his foray into the world of fashion with the launch of Brave Gentleman in 2010, following the success of his ethical lifestyle website, the Discerning Brute, which he began in 2008.