Kollectiff brings brands to life at Metaverse Fashion Week, interview with CEO

Metaverse Fashion Week (MVFW) wrapped March 28, after four days of virtual reality events hosted in the browser-based platform Decentraland. Alongside large-scale brands and big name designers, the event also was host to emerging creators and retailers who hadn’t yet made their foray into the metaverse. To help in a number of the digital debuts, web3 venture studio Kollectiff used its already established skills and presence to develop an appropriate venue for runway shows and afterparties by brands and artists looking to collide fashion with the digital world.