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Squid Game’s Lee Jung Jae announced as Gucci global brand ambassador

By Rosalie Wessel

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Fashion

Image: Gucci

Lee Jung jae, of Squid Game fame, has been announced as Gucci’s newest global brand ambassador.

Also joining the brand as an ambassador is actress Shin Min-a, known for her roles in My Girlfriend is a Nine-Tailed Fox and A Love To Kill.

Lee Jung jae plays the main character Seong Gi-Hun on the Netflix series Squid Game, and recently attended the 2021 LACMA Art+Film Gala which was sponsored by Gucci. Currently, he is working on his directorial debut for the upcoming movie Hunt.

Collaboration
Gucci
Lee Jungjae
Squid Game