Eco Age news and archive

Eco Age relaunches under new ownership

Eco Age, the sustainability consultancy company known for creating the Green Carpet Fashion Awards, is back under new leadership and relaunching as a communications agency for “future fashion”. The company, which was founded by Livia Firth, and counted Gucci, Stella McCartney, Chopard and Diesel as clients, ceased trading in August 2024...

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Fashion

Eco-Age veterans launch For.Tomorrow: A new chapter in sustainable communications

Harriet Vocking and Fiona Robinson, former Eco-Age executives, have unveiled For.Tomorrow, a purpose-driven strategic communications agency. The consultancy made its debut during New York Climate Week, hosting an inaugural event at 1 Hotel Brooklyn Bridge that spotlighted farmers at the forefront of the fashion supply chain. This launch comes at...

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Business

Sustainability consultancy Eco-Age ceases operations

Eco-Age, the global sustainability consultancy and agency founded in 2009, is closing its doors. The news comes from Italian owner Livia Firth, who announced the closure in an Instagram post. Firth wrote: "Tragically the business was targeted by criminals and although we tried – we really tried, we have been unable to recover financially from...

Fashion

EU fashion leaders discuss transformative measures ahead of COP28

Days prior to COP28, key figures in the EU fashion industry gathered at the European Parliament for the "Fashionscapes of Transformation" event, discussing the shift towards sustainable products as part of the EU's strategy against fast fashion. The event focused on the industry's role in fulfilling the Paris Agreement commitments, emphasising...

Fashion

Fossil Fuel Fashion campaign highlights link between Big Oil and fashion industry

That Climate Week NYC coincides with global fashion month carries both a striking and poignant message. Despite the fashion industry's collective commitment to move towards net-zero emissions, it remains a significant contributor to pollution, largely due to its reliance on fossil fuels. The week commenced with the launch of the Fossil Fuel...

People

Eco-Age appoints head of new advisory division

Eco-Age has appointed George Harding-Rolls to head up its new advisory division, focusing on focusing on policy and regulation in the fashion sector. The new division has been launched to guide businesses through the evolving landscape of emerging legislation and directives happening at the EU Level and beyond, such as the Eco Design for...

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Fashion

European Commission urged to deal with microplastics from synthetic textiles

The EU is being urged to tackle microplastics as part of its strategy for a Circular Economy Action Plan, which was published in March 2022. Members of the European Commission have been given a whitepaper authored by a group of NGO’s, scientists, and solution providers, which calls to action for the EU to mandate filters in washing machines as...

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People

Eco-Age appoints Harriet Vocking as new CEO

Sustainable strategy and business consultancy Eco-Age has promoted Harriet Vocking, former chief strategy officer, to chief executive officer. Vocking has worked at Eco-Age for ten years and is described by the agency as being “integral to its success and growth,” as she has helped to drive the business “with passion, nurturing its clients and...

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Fashion

How the fashion industry is misusing sustainability metrics

Despite the fashion industry’s progress in tackling sustainability, a lack of vital metrics makes it challenging to define. Current definitions veer toward a narrow scope that fails to assess the impact on the entire value chain. In the report the Great Green Washing Machine Part 1: Back to The Roots Of Sustainability, its authors argue...

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Fairs

New trade show GenovaJeans to launch in September

A new international jeans trade show is being launched in Genoa, Italy by Candiani, Diesel and Eco-Age in September to showcase the future of denim with a focus on sustainability. GenovaJeans will take place from September 2-6 in Genoa and will bring to life the “evolution, and innovation of jeans” in an experiential showcase with a series of...

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Business

Eco-Age taps former JW Anderson chief as new CEO

Sustainable business agency Eco-Age has appointed former JW Anderson chief Simon Whitehouse as its new CEO. Whitehouse, who is also the former CEO of creative agency Art Partner, will succeed Nicola Giuggioli, who co-founded Eco-Age with his sister Livia Firth in 2008 and who will take on the role of chairman. “We cannot deny nor ignore the...

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Fashion

Redemption launches sustainability “reset” strategy

Italian luxury fashion brand Redemption has teamed up with Livia Firth’s sustainability and communications consultancy Eco-Age to strengthen its commitment to sustainability with a new strategy, ‘Re|set the Future’. Redemption, founded by Bebe Moratti in 2013, has become known for combining sexy, rock ’n’ roll looks with conscious and socially...